For many small businesses pricing products and services is more a matter of guesswork than logic. Mindful of competitor pricing, they make the mistake of simply undercutting to win business rather than carefully working out the price they need to charge – a price that not only covers the cost of doing business, but makes …
Key Skills For Entrepreneurs
What is it that makes the successful entrepreneur? What is it that drives sales and builds a business? If you think you know the answer, consider Bill Gates, arguably the world’s most famous and successful entrepreneur. If you had been in his high school class, would you have thought, “Well, obviously, this man bears the …
2010 – New Decade, New Gen, New Trends
Not only will we have a new generation of consumers, future employees and business owners but we can expect other significant changes in the coming decade. Here’s a quick bird’s eye view of some of the coming changes we can expect in the way we run our businesses. Gen Alpha starts now Babies born during …
Simple Direct Marketing Tips
Direct marketing is very much oriented towards immediate response. Direct marketers can tell you very quickly how successful (or unsuccessful) their promotion is, because they have the responses to prove it. So what is the most compelling tool that direct marketers use in order to gain that response? It’s the offer. In general, direct marketing …
Back in the (former) USSR!
If you follow my blog, (OK, with the economic crisis some of you haven’t got all that much to do so why not follow John’s blog!) you will recall that last year as part of my sabbatical my family and I lived in Klaipeda, Lithuania while I taught at LCC International University www.lcc.lt as a visiting Professor. …
Is the United States Losing its Entrepreneurial Edge?
As I have travelled the world the last year I have been struck more than once by the fact that many other countries seem to exhibit a much hungrier, edgier entrepreneurship than we now see in the United States. Maybe we have gotten complacent and comfortable with our style of entrepreneurship. It strikes me that …
Aconcagua: Summit of the Non-Asian World
I guess you can say I am a mountaineer. I am reluctant to use that title. However, I have now summited all the major volcanoes in Washington State, the volcanoes of Mexico, Kalapattar in Nepal and two of the “Seven Summits” -the highest summit on each continent. The first of the seven summits I did …
John McQuaig Featured in Lithuanian Papers
John was featured in two major Lithuanian recently! Check out the pictures…
McQuaig in Egypt…
How did we end up in Egypt you ask? A variety of paths collided for us to end up in Egypt: 1. My 7 year old Gwen really wanted to visit all 7 continents on this sabbatical adventure- it may be within reach. Egypt being in Africa was eligible. 2. Alitalia threatening to go bankrupt in …
Blog Update – Unprecedented Opportunity in Lithuania
I have served a half semester at LCC International University as a Business professor. The other night as my Business 476 (Market Survey) class was adjourning for the last time one of the students asked me if I had a speech to give them. At first I said no but then I thought yes I do …
Recent Comments