Category:
Boosting Profits
We often say “what you measure you can manage” and “what gets managed gets done”. When it comes to achieving greater profitability, truer words cannot be found. The fourth way of growing a firm, which is improving the effectiveness of the things that you do, is a vital part of assisting you to better manage [...]
The New Year is always a good time for reflection. We touched on this point in last month’s newsletter. It’s often a time when we look back and wonder where the time went. The question that often comes to the mind of the business owner centers on what has really been accomplished over the year. [...]
The downfall of many small businesses is debt racked up by not paying bills on time. To avoid becoming a fatality, the general rule of thumb is to refrain from making unrealistic or impossible promises. You will find that your clients and vendors will follow suit, creating strong relationships that will keep your firm afloat [...]
Closing a sale is the most critical part of the sales process for a small business. The more efficient and confident you become in your techniques, the more revenue you and your team can generate. Prepare for a close by testing your techniques: run analytics on your offer using questionnaires or mock interviews. This preparation [...]
If you want to expand your client base, a good place to start is by asking yourself if your marketing is clear, sound and persuasive. Does your marketing convince skeptical clients that your service is the one for the job? If not, it may not be working to your advantage. An image overhaul is the [...]
Training your team members appropriately and frequently is indeed an investment – and one with a powerful return. When your team members are nurtured with the necessary staples they will make better decisions, their relationships will improve and their opinions will show deeper insight. Training can mean seminars, lectures and workshops, manuals, memos and meetings. [...]
In 1991 Charles Cresson Wood wrote an article entitled ‘Using Information Security to Achieve Competitive Advantages’. He would later become the recipient of the Computer Security Institutes Lifetime Achievement Award. In 2004, at its worldwide partner conference, Microsoft pitched security as a competitive advantage. Now seven years later, how has information technology security affected firms [...]
According to the Small Business Administration in the USA, only a third of family-run firms make it to the second generation. What are the strategies to ensuring your firm is one of those that survive? The key is succession planning. Succession planning can limit dissemination and downfall, and can be a simple step-by-step process that [...]
Cash flow, as they say, is the lifeblood of any firm. It does not matter whether you are making thousands of cars a year or selling lemonade to neighbors, if you are stuck waiting for payment from clients, then you cannot pay your suppliers for the next batch of products to sell. “Here are 10 [...]
Are you connected to your email all day with clients, co-workers and business partners expecting an immediate response until home time? Email etiquette is partly set by expectations. If you are in a role with high levels of communication, people will grow to expect a quick turnaround to their questions. This can be frustrating and [...]
